Post by denpaokala on Dec 12, 2010 10:45:17 GMT 10
It was a club dubbed to be the competitor and fierce rival of the Melbourne Victory franchise, but the heart has been named by many as heartless maybe a better word is soulless.
The making of a football club is not in some suave funky inner city office where a design team comes up with a slick logo and a slick jersey, a club is born on the terraces were a father takes his son to games from a very young age and then the son becomes a father a takes his son to games, this is where a club is born and this is the soul and heart of any football club.
The FFA and all involved in the Heart believed that they could make the Heart a big club in Melbourne and using tacky marketing strategies like Jon Bon Jovi announcing his support is not what makes a football club.
But is this the fault of the Heart or the FFA?
You have clubs in Melbourne such as South Melbourne established in 1959 and named the Oceania team of the century a club with great history and much passion, a club that can easily attract fans and sponsorship, then you also have Melbourne Knights the home of Mark Viduka another club with fans and a factory for producing talent, why were they overlooked?
It’s the job of the FFA to work with the community with its assets not to put an ad in the media to call for a consortium.
The Heart seems to be suffering after only half way into its first season, the heart is in trouble with attendances but the football community in Melbourne is not, it’s time the right decisions were made so we do not have to deal with watching games whereby a Melbourne side has crowds of just over 2,000 people.
The people of Melbourne have spoke and all must take note.
Author: Alex Poulos
www.therealgame.com.au/opinions/article/1
The making of a football club is not in some suave funky inner city office where a design team comes up with a slick logo and a slick jersey, a club is born on the terraces were a father takes his son to games from a very young age and then the son becomes a father a takes his son to games, this is where a club is born and this is the soul and heart of any football club.
The FFA and all involved in the Heart believed that they could make the Heart a big club in Melbourne and using tacky marketing strategies like Jon Bon Jovi announcing his support is not what makes a football club.
But is this the fault of the Heart or the FFA?
You have clubs in Melbourne such as South Melbourne established in 1959 and named the Oceania team of the century a club with great history and much passion, a club that can easily attract fans and sponsorship, then you also have Melbourne Knights the home of Mark Viduka another club with fans and a factory for producing talent, why were they overlooked?
It’s the job of the FFA to work with the community with its assets not to put an ad in the media to call for a consortium.
The Heart seems to be suffering after only half way into its first season, the heart is in trouble with attendances but the football community in Melbourne is not, it’s time the right decisions were made so we do not have to deal with watching games whereby a Melbourne side has crowds of just over 2,000 people.
The people of Melbourne have spoke and all must take note.
Author: Alex Poulos
www.therealgame.com.au/opinions/article/1
